A treasure trove of worthy ideas wasted in a movie that has no reason to exist
In Toy Story 5, our girl Bonnie receives a computer tablet that now consumes all her waking hours, and the toys are worried that they’re going to be abandoned. Jealousy and misunderstandings ensue. I think it’s time to ask in what year the Toy Story universe is set, because if anyone at Pixar has kids, they should have noticed that the preoccupations explored in this newest film in the franchise have been discussed and analyzed to death since literally the last century, and this plot adds no fruitful arguments to the conversation.
Traditional toys worried that they’ll be replaced by a newer, shinier electronic toy was the plot of the first Toy Story, back in 1995. Just one year later, the world saw the launch of Tickle Me Elmo, the Tamagotchi, the Game Boy Pocket, the Nintendo 64, the Palm Pilot, and the Yahoo Kids portal. Then, in 1997, came the Tetrix Robotics Kit and the Digimon (the virtual pets, not yet the TV show). And in 1998 came Betty Spaghetty, LEGO Ninja, Imaginext, and the Furbies. All that happened before there even was a Toy Story 2, which had nothing to say about the Tamagotchi and its cousins.
So who is the intended audience of Toy Story 5? If it’s the nostalgic fans of the first film, it’s absurdly late to say anything about electronic toys to viewers who already moved on from the death of their Tamagotchis. If it’s today’s children, this film has nothing useful to say to them either, given that what they have to deal with is Minecraft giving them malware that can steal their data, Fortnite pressuring them to spend more and more on loot boxes, Roblox serving them on a silver platter to pedophiles, and ChatGPT teaching them how to kill themselves. This movie makes a big gesture of concern for the dangers of digital entertainment for children, but it shows no awareness of what those dangers are.
I’m not saying that the Toy Story franchise has used up its potential. But it needs to make a more serious effort to stay relevant. For example, toys in this universe are cursed with immortality, accumulating lists of past owners across generations. So there are much more interesting stories that could be told with this lore. The new gadget in Toy Story 5 is a supposedly kid-friendly tablet computer, and because toys have sentience, this computer can take its own initiative to use its browser, email, chat or camera functions, acting as an agentic AI without constraints. With that character there’s a lot that could say about today’s AI craze.
Or consider the small army of Buzz Lightyear dolls that are set loose on the world at the start of the movie and eventually learn that the sole purpose for their existence is to play with kids. Why can’t one of those toys wonder whether maybe there’s more to life? Barbie, of all things, did a deeper exploration of the meaning of a toy’s life than Toy Story 5 (and the fascinating questions raised by Forky from Toy Story 4 are completely forgotten in 5).
It seems that toys in the Toy Story universe are expected to resign themselves to a life of unquestioned subservience, much like the robots in Star Wars. Jessie the Cowgirl, who takes a more central role in 5, laments the fact that children grow up and forget their old toys (and makes the laughably boomer-coded observation that those new digital gadgets are making them grow up too quickly), but even after going through an extended reflection on the pain of repeated abandonment, she doesn’t question her assigned function, and even considers it an honor to be used as a literal plaything for an unknown number of lifetimes.
The core ethos of Toy Story may be the heart-warming “You’ve Got a Friend in Me,” but friendship happens between equals, and the dynamic between a child and a toy that can never reveal it’s actually sentient is far from equal. All the fanciful imaginary adventures that the toys enact are decided by the child, with the toys forced to go along with them. Once you really give it some thought, where’s the fun, let alone the honor, in such a life?
Toy Story 5’s solution to Bonnie’s difficulty in adjusting to digital culture is to find her a new human friend who also likes traditional toys and doesn’t bully her on a public chat. That’s a more reasonable narrative choice than a flat “machines bad,” but it implies that a whole swath of “kids bad” is left unexamined. Sure, hurray for the handful of kids still interested in playing with toys, who would otherwise face the existential horror of immortality inside a shoe box, but when it comes to the many, many more kids whose playtime consists of interminable sessions of Candy Crush or Angry Birds or whatever it is that today’s kids are into, the movie just gives up on them.
The safety of children in the digital world is a very real concern, and Toy Story 5 doesn’t have anything to say on the matter that rises above tired Black Mirror-level platitudes. If you want a good animated movie about the absurdities of electronic life, try Ralph Breaks the Internet. That one’s from 2018, and the points it makes feel more relevant than this year’s Toy Story 5. Try to keep up, Pixar.
Nerd Coefficient: 5/10.
POSTED BY: Arturo Serrano, multiclass Trekkie/Whovian/Moonie/Miraculer, accumulating experience points for still more obsessions.
